Elon Musk's space company plans to spend $100 billion to build a massive new spaceport in Louisiana to launch rockets, state officials and the company announced Tuesday.

Louisiana Gov. Jeff Landry said the deal was a big win for the state and country, likening the impact of the new launch site to the 1803 Louisiana Purchase.

"Today is nothing short of a transformational moment," he told lawmakers and others at a special event to celebrate the deal.

Musk was not there, but he appeared with Landry in a promotional video that played before the governor's speech. SpaceX President and Chief Operating Officer Gwynne Shotwell also spoke at the event.

The spaceport would be located on 125,000 acres of land formerly owned by Exxon along Louisiana's southern coast about 200 miles west of New Orleans in Vermilion Parish. The location provides key advantages, state officials said, including access to abundant natural gas and the ability to launch to a wide range of trajectories.

It would be the company's fourth and largest launch site, playing a key role in ramping up missions of its reusable Starship launch system, according to a news release from Louisiana Economic Development. The space company already has launch sites in Florida, Texas and California.

SpaceX wants to dramatically increase rocket launches as it aims to put more satellites in orbit. SpaceX hit its 100th mission this year on Aug. 19 after a Falcon 9 rocket lifted off from California's Vandenberg Space Force Base. The Louisiana site could support thousands of launches each year, the news release said.

State lawmakers had approved sizable tax incentives for the project.

Anne Rolfes, director of the environmental advocacy group Louisiana Bucket Brigade, said she was worried the state was moving too fast with a project that would "irrevocably alter" the state's fragile coastline. Construction is expected to begin in 2027, with the first launch targeted for as early as 2029, according to state officials.

"It should be thoughtfully done – with public hearings, and a public process that is transparent and gives people time to understand and consider the project," Rolfes said in a statement. "The speed of the project and the fanfare and bombast make it all highly questionable."

Shotwell said SpaceX planned to keep much of the site undeveloped and would help with restoration and protection efforts, including working to reverse land loss from erosion and "careless use."

"We are committed to doing our part to ensure that this land doesn't disappear," she said.

The company plans to host town halls and other community engagement events in the coming months. State officials said the project would generate 3,000 jobs over a decade.

SpaceX, which filed for a confidential initial public offering in April, said it sees a market opportunity of more than $28 trillion across the industries it operates in.

Of that, 90% is attributed to xAI alone, according to an analysis by Van Ha Trinh, a financial markets analyst at the online broker Exness. That points to SpaceX's belief that its artificial intelligence capabilities will fuel its growth.

In June, Musk sold SpaceX shares to the public for the first time in the biggest IPO ever. Shares jumped as high as $225 a share, briefly making Musk a trillionaire.

Musk has ambitious plans for the company, including establishing a human colony on Mars and deploying solar-powered data centers in space. On Monday, Musk said on social media that SpaceX plans to put its first data center in space by the end of next year.

Source